The successful factor of expatriates in transnational enterprises

Abstract

With the acceleration of Taiwan corporate internationalization, roles of expatriates have also become more and more
important. Therefore, domestic, academic and commercial circles on how an enterprise assigns its expatriates
effectively to increase expatriate success rate, decrease losses of tangible and intangible assets and accordingly
enhance competitive advantage are given by the study. In this study, 450 copies of questionnaires in total were
distributed to top managers, senior staff and expatriates of international enterprises in Gaoxiong Qianzhen
Processing Zone. As such, 222 copies of valid samples were recovered and the valid recovery rate was 49.3%. SPSS
Analysis Software was used for empirical research and analysis. Finally, in this research, suggestions were made
on expatriate assignment strategies of international enterprises. It is hoped that these suggestions would provide
references, in respect to overseas investment human resource management, to small-and-middle Taiwan
enterprises.